Devry SBE 420 Week 5 Quiz Latest

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Devry SBE 420 Week 5 Quiz Latest

  1. 1.Question : (TCO 8) Projecting financial statements via the budgeting process helps the small business owner to:

track and monitor current expenses.

measure liquidity of the firm.

transform business goals into reality.

calculate his or her return on the amount invested in the company.

Question 2. Question : (TCO 8) The first step in managing cash more effectively is:

understanding the company’s cash flow cycle.

having an adequate cash reserve for emergency expenditures.

speeding up payment of accounts receivable.

rapid payment of accounts payable.

Question 3. Question : (TCO 9) The focus of the small company’s marketing plan is:

the customer.

its product or service.

an evaluation of key competitors.

attracting capital.

Question 4. Question : (TCO 9) The primary goal of marketing research is to:

determine how to allocate distribution resources.

help management choose the appropriate promotional tool.

discover potential competitors.

reduce the risks that the company will become competitively obsolete.

Question 5. Question : (TCO 9) Tami is developing an advertising strategy for her small business. The first step in this process is to:

determine how much she can spend.

identify her target audience.

choose an advertising agency to assist her.

determine the primary purpose of the advertising.

Question 6. Question : (TCO 9) Other cost-saving suggestions for advertising expenditures include:

repeat ads that have been successful.

use of identical ads in different media.

hire independent copywriters, graphic designers, photographers, and other media specialists.

All of the above

Question 7. Question : (TCO 9) What types of products are best suited for selling on the Web?

High volume, low margin, and commodity

High volume and low margin

High volume and high margin

Commodity

Question 8. Question : (TCO 9) The key to promoting a website is networking, building relationships with other companies, customers, trade associations, ________, and other websites during your company’s customers’ visit.

shopping cart

e-mail access

online directories

All of the above

Question 9. Question : (TCO 7) When receiving investment money from friends and relatives, entrepreneurs should:

use a clear verbal contract to ensure no misunderstandings.

discuss all details of the investment up front.

not borrow more than 30% of the necessary capital from them.

only borrow from close friends and relatives who won’t cause them trouble.

Question 10. Question : (TCO 7) ________ is/are an asset-based financing technique.

Inventory financing

Floor planning

Discounted installment contracts

Installment lending

 

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Devry SBE 420 Week 5 Quiz Latest

Best Devry SBE 420 Week 5 Quiz Latest

Devry SBE 420 Week 5 Quiz Latest