Devry MKTG 440 Week 3 Quiz Latest

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Devry MKTG 440 Week 3 Quiz Latest

Question 1.1.(TC0 3) The four different types of sustainability marketers are: (Points : 4)

do-gooders, self-employers, opportunists, and ethical strategists.
do-gooders, customers, opportunists, and ethical strategists.
do-gooders, stakeholders, opportunists, and ethical strategists.
do-gooders, environmentalists, opportunists, and ethical strategists.

Question 2.2.(TCO 3) Ecological objectives in sustainability marketing include: (Points : 4)

material use.
water use.
waste use.
All of the above

Question 3.3.(TCO 3) The concept of positioning includes __________. (Points : 4)

target market
differentiation
marketing mix
product

Question 4. 4.(TCO 3) Which three metaphors form the basis of thinking about marketing strategy? (Points : 4)
Question 5. 5.(TCO 3) Define the term “needs.” (Points : 4)

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Devry MKTG 440 Week 3 Quiz Latest

Best Devry MKTG 440 Week 3 Quiz Latest

Devry MKTG 440 Week 3 Quiz Latest